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Empowering the Next Generation of Business Leaders

On March 6, 2025, students at Firewall Centers put their entrepreneurial skills to the test during Food Truck Day. This highly anticipated event hosted by the Firewall staff at Walter C. Young Middle School. This hands-on event allowed students to experience the process of creating innovative food truck concepts, refining every detail, including choosing a catchy name, designing a logo, and managing finances. Students learned valuable lessons in business management, including budgeting, marketing, and customer service. Participants were given the opportunity to present their food truck business plans to a panel of judges in a friendly Shark Tank-style competition. Winners were recognized in categories like innovation, marketing, competition analysis, finances, and overall presentation.

“We are incredibly proud of our students for their hard work and creativity,” said Janeth Fernandez, Program Director at Firewall Centers. “Food Truck Day provided them with an opportunity to apply the concepts they’ve been learning in a real-world setting. The event was not only a fun, interactive experience but also a way to foster critical thinking, teamwork, and problem-solving skills that will serve them in future endeavors.”. The day concluded with a treat from the Kona Ice Food Truck, giving students a chance to reflect on their entrepreneurial journey and celebrate their accomplishments. Food Truck Day provided students a valuable, hands-on experience in which they were encouraged to think critically and creatively about the future of business.