On March 6, 2025, students from Firewall Centers showcased their
entrepreneurial talents during the much-anticipated Food Truck Day at
Walter C. Young Middle School. Organized by dedicated Firewall staff, the
event gave students a dynamic, hands-on opportunity to bring their food
truck visions to life. From crafting catchy business names and designing
eye-catching logos to managing budgets and creating marketing strategies,
students embraced every aspect of launching a startup. The experience
provided valuable lessons in business management, including finance,
branding, and customer engagement. The day culminated in a friendly
Shark Tank-style competition, where participants pitched their business
plans to a panel of judges. Awards were given in several categories,
including Innovation, Marketing, Competition Analysis, Finances, and
Overall Presentation, celebrating the creativity and hard work of these
future entrepreneurs.

“We are incredibly proud of our students for their hard work and creativity,” said Janeth Fernandez, Program Director at Firewall Centers. “Food Truck Day provided them with an opportunity to apply the concepts they’ve been learning in a real-world setting. The event was not only a fun, interactive experience but also a way to foster critical thinking, teamwork, and problem-solving skills that will serve them in future endeavors.”. The day concluded with a treat from the Kona Ice Food Truck, giving students a chance to reflect on their entrepreneurial journey and celebrate their accomplishments. Food Truck Day provided students a valuable, hands-on experience in which they were encouraged to think critically and creatively about the future of business.